Introduction to Focus Groups

This interactive online workshop will provide an introduction to focus groups, a data collection method used in qualitative research. Topics covered will include focus group methodology, considerations for planning a focus group, development of focus group discussion guides, focus group facilitation skills, and tips for conducting virtual focus groups.

Attendees will also participate in a mini "mock" virtual focus group session.

Presenter

MaryBeth Grewe, MPH
Project Manager / Qualitative Research Specialist, Community and Stakeholder Engagement
NC TraCS Institute

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