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Events designed to help researchers streamline the effort required for research teams to reach enrollment and retention goals

Recruitment 101

Monday, October 27, 2025 3:00 pm - 4:00 pm

Recruitment is one of the most critical—and challenging—parts of research. Many studies struggle to meet enrollment goals, and understanding why can make all the difference. This session provides a foundational overview of recruitment, covering common challenges, barriers and facilitators, and the impact of participant perceptions on retention.

Attendees will also explore practical strategies to strengthen recruitment efforts, in...

Beyond the Buzz: Practical AI-Use for Recruitment and Retention

Monday, November 03, 2025 3:00 pm - 4:00 pm

The challenges of recruitment are known widely, and research teams are often stretched thin. This session shows how AI can help save time, reach more participants, and make study materials clearer and more engaging. Attendees will learn both the benefits and limits of AI in recruitment and retention, as well as considerations and challenges unique to academic research.

We’ll highlight practical, plain-language strategies that use M...

Designed to Enroll: Materials Built for Recruitment Success

Monday, November 10, 2025 3:00 pm - 4:00 pm

Recruitment materials are often the first impression potential participants have of your study, but are they leading you to recruitment success? Do your recruitment materials grab their attention, build their trust, and invite them in? This session will explore how to design effective, audience-centered recruitment materials that translate research into clear, compelling messages. We’ll cover principles of effective design, best pr...

Recruitment 101 Interactive Workshop

Monday, November 17, 2025 3:00 pm - 4:00 pm

Following the presentation, participants will take part in an interactive workshop where they can bring their own study recruitment materials, plans or questions, receive real-time feedback, and immerse themselves in the path of their choosing. Participants will choose one of the breakout rooms listed below and receive more in-depth and customized knowledge of topics covered in prior sessions of the series.

We’ll highlight practica...

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Need help advertising your event? Contact Michelle Maclay at michelle_maclay@med.unc.edu