This interactive online workshop will provide an introduction to focus groups, a data collection method used in qualitative research. Topics covered will include focus group methodology, considerations for planning a focus group, development of focus group discussion guides, focus group facilitation skills, and tips for conducting virtual focus groups. Attendees will also observe or participate in a mini "mock" virtual focus group session.
This event is part of the NC TraCS Qualitative Research Training Series and may be recorded. Materials such as slides or handouts will be shared with documented attendees only.
Presenters:
MaryBeth Grewe, MPH
Program Manager, Qualitative Research Service
Research Specialist, Patient and Community Engagement in Research (PaCER) Program
Simone Frank, MPH
Senior Project Manager, Patient and Community Engagement in Research (PaCER) Program
Research Specialist, Qualitative Research Service
For questions about this training, please contact MaryBeth Grewe at
What is SHIRE? Why was SHIRE created, and how is it helping researchers today? In this session, you'll learn how SHIRE evolved to address growing research data needs while maintaining security and compliance.
Explore the platform's development, the capabilities it offers today, and hear from a researcher using SHIRE to advance their work. Whether you are curious about research analytics, AI, machine learning, or large language models, this talk will provide a practical look at how SHIRE supports innovation across UNC Health.
By the end of this session, participants will be able to: